IML – Example 2

Are you doing too much sitting? Sitting in front of the computer for 8 hours at work… sitting on your way back from work… sitting at the dinner table… sitting to watch TV? {The answer has been standing in front of you this whole time. It’s to stand while you work.}

{by standing, you’ll be able to focus better.}{humans designed to stand}{?: where’s the proof?} {research: (blood flow, brain activity, kinesthetic memory access, posture, health) / {standing} }

({ergonomics} / {standing} ){quote: Nolin Nestring, Chiropractor (760) 725-7500. {standing} + {health} + {memory/focus}} {?: which other problems does standing solve?}

{this is a god send for kinesthetic learners access their brain better when they move and stand} {?: who are kinesthetic learners?} {testimonial: David Engel, Kinesthetic learner. 760 555 1212. “I store memories as motion. I activate my memory best by moving. It’s also easier for me to focus while moving. I feel like standing makes it easier to move.”} {quote: “A study by the Mayo Clinic and the Idaho National Laboratory shows some kids learn better when standing, fidgeting or just generally getting out of their seats for a while.} {[quote] doesn’t just apply to learning. it applies to focusing at work, too}

Executed Article

Could standing up make you more productive at work?

If you sit a lot and you’re feeling groggy and unfocused, the answer to your problems is standing right in front of you. It is simply… to stand while you work.

According to San Diego chiropractor, Nolin Nestring, “Blood flows more efficiently to the brain while standing than when sitting.”1 As a result of improved blood flow to the brain, workers can enjoy longer spurts of focus and productivity. Another way to increase focus and productivity is to eliminate lower back pain. Research shows that “constrained sitting for 8 hours per day is a risk factor for low back pain.”2 In fact, {reserarch: 1 in X office workers reported having lower back pain. And 1 in X said the lower back pain was distracting them from focusing at work}. According to doctor Nestring, many cases of lower back pain can be cured by simply standing up more during the day.1

The idea that it’s easier to focus while standing is not surprising to kinesthetic learners. Kinesthetic learners rely heavily on their kinesthetic sense (feeling sense) to learn and interact with the world. Children often start their learning careers as highly kinesthetic learners.3 According to a study by the Mayo Clinic and the Idaho National Laboratory, “some kids learn better when standing, fidgeting or just generally getting out of their seats for a while.”4 As they get older, many children develop a preference for visual or auditory learning. But some remain primarily kinesthetic.3 San Diego inventor, David Engel, is a kinesthetic learner. He says, “Standing up at work has been liberating for me. I feel like i have better access to my brain when I can stand and move around.”

In addition to boosting productivity, standing at work may also contribute to an individual’s long-term health. According to Science Daily Magazine, pending more time standing may decrease the risk for heart disease, and diabetes. The magazine explains that there is an enzyme called lipase, which helps absorb fat into the muscles. The enzyme virtually shuts off when sitting. As a result of the enzyme shutting off, more fat stays in the blood stream, which could increase plaque build-up and the risk of coronary diseases.5 {?: how should we conclude this article? –> leave with a ? , introduce a new concept? leave them thinking? what are we going to leave them thinking about? just end abruptly? }

NOTE: This article is not completely done, as there are still some IML tags left to be executed.


1. Interview with Nolin Nestring   Nolin Nestring is not real -David Eisaiah Engel 6/17/10 5:14 PM

2. R. S. Bridger, Introduction to Ergonomics (New York: Taylor & Francis, 2003) 45, Questia, Web, 17 June 2010.

3. Interview with Stephen G, M.D.

Please forgive the non-MLA-ness of these references -David Eisaiah Engel 6/17/10 5:15 PM


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