Tiny email line that got a 23% response rate

B2B Copywriter David Eisaiah Engel's 23% response voicemail/email tacticBack in April 2009, I worked in B2B telephone sales. I found that this email tag line – when combined with a voicemail – would average a 23% response rate on the first call… on a COLD CALL.

Subj: What did you think about my voicemail
Hi Prospect,
What did you think about my voicemail?

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