advertisingbig ideasCopywritingfamous campaignsvideo ads Define: Big Idea in Advertising Big ideas are fresh and provoking ideas that hold a viewer’s attention. Continue reading →
conceptsvideo ads Ad Concept: Guess What In a world of advertising sameness, I thought this would be an different concept to try. Although not specific, it could be narrowed down by calling out the audience like, “Hey dieters, guess what.”