“That can’t happen to me,” I thought.
I’ve tucked away in a break room right now to write this post from the #ATTBizSummit. The event is a shared moment with some of AT&T’s most popular innovations, partners, and customers.
During this morning’s interview, Anderson Cooper asked Thaddeus Arroyo where he could get a pair of AT&T socks. Shortly after, Thaddeus came through.
— John Starkweather (@johnstarky) November 1, 2017
Lowell McAdam, the CEO of Verizon, told analysts, “This is going to be one of those if-you-build-it-they’ll-come moments…” He was explaining at the JP Morgan Technology, Media and Telecom conference why Verizon plans to keep investing in microcells and attaching them to buildings.
It’s the same reason John Donovan told analysts at the Citi Technology, Media and Telecommunications Conference why AT&T was boosting its network capacity. When network speeds get faster, new technologies spring up to consume that speed. According to Donovan, “5G is different because its performance is so much better that it’s going to enable a whole bunch of new-to-the-world use cases, whether it’s live maps, autonomous cars, virtual reality.” We are indeed witnessing an if-you-build-it-they’ll-come moment for telecom.
Congratulations to Ken Wheaton at Advertising Age for winning an “Oscar” for B2B journalism. I am a reader of AdAge. It is a valuable publication for marketing professionals.
Only a few Dallas drivers follow at a two-second stopping distance. Maybe this is why I crawl past two and three accidents every day on my way to work.
Generally, my blog is about designing business-to-business (B2B) marketing that shortens the customer journey. This takes focus and mental energy. Accident-related traffic erodes mental energy. Today at Toastmasters, I raised the issues of following too closely and distracted driving.
My assignment from the competent communication manual was Speech 2: Organize Your Speech. Below is the transcript.
Thank you for that warm introduction, Mr. Toastmaster.
Good morning! Last week, I left my house at 6:15am to drive to our meeting. Five minutes into my drive, brake lights lit up all around me.
A firetruck was blocking the fast lane on the 30. Ambulance and police lights flashed. There was a car wreck. I got onto the 635 freeway. Five minutes on the 635 freeway and the scene repeated itself. I passed the second accident. As I was taking the off-ramp, I found myself admiring a dark green, sleek Jaguar – as it cut me off.
I pulled into the parking lot here at Denny’s and breathed a sigh of relief. This story happened last Wednesday, but it happens every day in Dallas.
Early this morning, I was running on the treadmill and listening to an economics lecture by professor Timothy Taylor.
He said the year 1870 kicked off our modern era of economic growth. If you take the Gross Domestic Product (GDP), a measure of productivity, of the richest countries in the world in 1870 and compare them to the poorest countries, the ratio is 9:1.
By 1990 and the ratio widens to 45:1.
One rainy morning in 2005, I walked out of class in Popovich Hall on the campus of USC. Next to the Starbucks coffee cart, I saw a floor sign, “Dennis Bakke. CEO of AES. Speaking at 11am.” I followed the arrow to an auditorium packed with MBA students. I was an undergrad, and I had happened upon something great. I found an open seat. What I heard next made an impact on me that has lasted to this day.
According to Quantcast, Yelp is the tenth most popular website on desktop and the second most popular website on mobile in the United States. With so many sites out there, why is Yelp so special?
My theory involves Yelp’s use of identity. Identity is central to the human experience. One of the first things we learn is how to say our names, “I am Eisaiah. I am Susie. I am Peter.”
Yelp’s users call themselves as “Yelpers.” Top users are called “Yelp Elites.” Businesses identify themselves with stickers that say, “People love us on Yelp.” In the video above, there are 41 pieces of my identity attached to my Yelp profile.
The phrase “Barnacle SEO” means riding along on another website’s SEO.
In February of this year, AT&T’s CEO, Randall Stephenson, was quoted as telling employees, “There is a need to retool yourself, and you should not expect to stop.” I was excited to read this.
Fast forward to today.
As I was flipping through the pages of the latest Harvard Business Review, Inside AT&T’s Radical Talent Overhaul caught my eye. Interested to see how Randall’s retooling was going, I poured over every word of the article.
The article explained that AT&T is calling its talent overhaul program “Workforce 2020.” It is a company culture reboot of unprecedented scale. Many aspects of the program make sense to me as a millennial; here are my top three features: